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Opportunities in the women's market

Check out our infographic to learn 13 reasons why women are a target market you should be focusing on.

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Sales Ideas

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Sales idea for singles

Regardless of their marital status, women may need life insurance if someone depends on them financially, such as a child, elderly parent or a business.

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Sales idea for young families

Women follow different paths – careers, families, businesses, and sometimes more than one – and life insurance can help protect it all.

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Sales idea for established families

While balancing work and home life, women need life insurance to protect what they’ve built and to help reach future goals.

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Sales idea for businesses

Life insurance can help women protect their small businesses and families, as well as help meet long-term business goals.

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Tips from the Insurance Pros

Don’t know where to start, how to get conversations going, or what works to generate sales? Listen to some of our top pros explain their proven methods for prospecting and generating sales.

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Policy Form Nos. I L0880, ICC15 I L1505, I L601, I L602, I L603, ICC12, I L1201, ICC14 I L1419 and I L1702 underwritten by Assurity Life Insurance Company, Lincoln, NE.

Assurity is a marketing name for the mutual holding company Assurity Group, Inc. and its subsidiaries. Those subsidiaries include but are not limited to: Assurity Life Insurance Company and Assurity Life Insurance Company of New York. Insurance products and services are offered by Assurity Life Insurance Company in all states except New York. In New York, insurance products and services are offered by Assurity Life Insurance Company of New York, Albany, NY. Product availability, features and rates may vary by state.